Hi, I am Jay Kumar, a product designer
Hi, I am Jay Kumar, a product designer
Raising the bar
Raising the bar
Raising the bar

for digital experiences
for digital experiences
for digital experiences

Transforming complex product search into effortless discovery
Led the project from 0 to 1 and reached to more than 100k MAU in just 2 months
CASE STUDY
Client:
Dandalee
Project:
Dashboards
My role:
UI,UX
B2B

Transforming complex product search into effortless discovery
Transforming complex product search into effortless discovery
Transforming complex product search into effortless discovery
Led the project from 0 to 1 and reached to more than 100k MAU in just 2 months
Led the project from 0 to 1 and reached to more than 100k MAU in just 2 months
Led the project from 0 to 1 and reached to more than 100k MAU in just 2 months
B2B
B2B
B2B
Client:
Client:
Client:
Dandalee
Dandalee
Dandalee
Project:
Project:
Project:
Dashboards
Dashboards
Dashboards
My role:
My role:
My role:
UI,UX
UI,UX
UI,UX
CASE STUDY
CASE STUDY
CASE STUDY
Turning Inheaden website into a conversion engine
Reduced early drop-offs by 30% & increased qualified inbound inquiries
CASE STUDY
Client:
Inheaden
Project:
Website
My role:
UI,UX
B2B

Prevented fraud in AI-driven loyalty program
Streamlined the platform and saved millions of dollars
CASE STUDY
Client:
Purina
Project:
Dashboard
My role:
UI,UX
B2B

AI chat for MOHRE- A UAE government authority
Reduced support dependency and improved task completion
CASE STUDY
Client:
Mohre
Project:
Dashboard
My role:
UI,UX
B2B

I stay ahead by focussing on
Artificial Intelligence
By leveraging AI tools I design smarter, faster and with Impact
System thinking
Understands how all parts connect to form a cohesive experience
Business alignment
Understands business alignment to take the right design approach for solution
Data driven decisions
Use data and user insights to drive design decisions
Accessability (WCAG)
Ensure accessible experiences aligned with WCAG standards
Design systems
Used data and user insights to drive design decisions
Hard to look away?
Understanding the real user needs, business aspect and more than 7 years of design expertise allows me to create something like this. If you wish to create something like this, reach out to me
@Portfolio Design
CASE STUDY
CASE STUDY
B2B
B2B

Turning Inheaden website into a conversion engine
Turning Inheaden website into a conversion engine
Reduced early drop-offs by 30% & increased qualified inbound inquiries
Reduced early drop-offs by 30% & increased qualified inbound inquiries
Client:
Client:
Inheaden
Inheaden
Project:
Project:
Website
Website
My role:
My role:
UI,UX
UI,UX
CASE STUDY
CASE STUDY
B2B
B2B

Prevented fraud in AI-driven loyalty program
Prevented fraud in AI-driven loyalty program
Streamlined the platform and saved millions of dollars
Streamlined the platform and saved millions of dollars
Client:
Client:
Nestle Purina
Nestle Purina
Project:
Project:
Dashboards
Dashboards
My role:
My role:
UI,UX
UI,UX
CASE STUDY
CASE STUDY
B2B
B2B

AI chat for MOHRE- A UAE government authority
AI chat for MOHRE- A UAE government authority
Reduced support dependency and improved task completion
Reduced support dependency and improved task completion
Client:
Client:
MOHRE
MOHRE
Project:
Project:
Dashboard
Dashboard
My role:
My role:
UI,UX
UI,UX
CASE STUDY
B2B

Turning Inheaden website into a conversion engine
Reduced early drop-offs by 30% & increased qualified inbound inquiries
Client:
Inheaden
Project:
Website
My role:
UI,UX
CASE STUDY
B2B

Prevented fraud in AI-driven loyalty program
Streamlined the platform and saved millions of dollars
Client:
Nestle Purina
Project:
Dashboards
My role:
UI,UX
CASE STUDY
B2B

AI chat for MOHRE- A UAE government authority
Reduced support dependency and improved task completion
Client:
MOHRE
Project:
Dashboard
My role:
UI,UX
I stay ahead by focussing on
I stay ahead by focussing on
I stay ahead by focussing on
Artificial Intelligence
Artificial Intelligence
Artificial Intelligence
By leveraging AI tools I design smarter, faster and with Impact
By leveraging AI tools I design smarter, faster and with Impact
By leveraging AI tools I design smarter, faster and with Impact
System thinking
System thinking
System thinking
Understands how all parts connect to form a cohesive experience
Understands how all parts connect to form a cohesive experience
Understands how all parts connect to form a cohesive experience
Business alignment
Business alignment
Business alignment
Understands business alignment to take the right design approach for solution
Understands business alignment to take the right design approach for solution
Understands business alignment to take the right design approach for solution
Data driven decisions
Data driven decisions
Data driven decisions
Use data and user insights to drive design decisions
Use data and user insights to drive design decisions
Use data and user insights to drive design decisions
Accessability (WCAG)
Accessability (WCAG)
Accessability (WCAG)
Ensure accessible experiences aligned with WCAG standards
Ensure accessible experiences aligned with WCAG standards
Ensure accessible experiences aligned with WCAG standards
Design systems
Design systems
Design systems
Used data and user insights to drive design decisions
Used data and user insights to drive design decisions
Used data and user insights to drive design decisions